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  • Chiara Farronato

    Chiara Farronato is Glenn and Mary Jane Creamer Associate Professor of Business Administration in the Technology and Operations Management Unit at Harvard Business School, and co-Principal Investigator of the Platform Lab at the Digital Design Institute (D^3) at Harvard.

    Her research focuses on the growth of digital platforms, such as Amazon and Airbnb. Her work explores key decisions managers need to make when crafting growth strategies that attract new users and intensify use by existing platform participants.